Farahdia Edouard - CRODA
Kay Cola - OrganiGrowHairCo
Julia van Leeuwen - Argenta
Monique Rodriguez - Mielle Organics
The EWG recently found that over 70% of products marketed for textured hair contained dangerous ingredients linked to cancer, reproductive damage and hormone disruption. Utilise our panellist’s formulation tips and ingredients selection tricks to create clean, efficacious curly and coily haircare products. We’ll also discuss the relatively untapped market of curl definers, oils, masks and other textured hair products and strategies to help your brand enter new products into these categories.
- Formulations for textured hair
- Ingredients selection
- Product gaps for textured hair
- Making data backed decisions for hair care product launches
We respect your privacy, by registering for this session you agree to having your details passed onto the sponsor (Croda) who may promote similar products and services related to your area of interest subject to their privacy policy. For further information on how we (Kisaco Research) process your personal data, and information about your privacy and opt-out rights click here.