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  • Fresh Hops
  • The health benefits
  • Dried, processed hops

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Tom Britz

Erica von Kleist
Account Manager

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INTERACTIVE ROUNDTABLE DISCUSSION 2 - Hops are Misunderstood – Applications Across the Lo & No Category
Date & Time
Thursday, November 5, 2020, 1:30 PM - 2:10 PM
Tom Britz

Round table 2: Hops are Misunderstood – Applications Across the Lo & No Category:
A) Hops as a misunderstood flavour:
- What is the true taste of hops? (think about the addition of malt, yeast, mineral content in water).
- What about traditional vs fruity/floral/spicy hop flavours

- The functional assets of Terpenes and health benefits
- The application of hops in soft drinks outside of beer.
- The full spectrum of sensory impact from hops.

B) Achieving hop flavour in non-alcoholic drinks:
- Challenges of retaining hop flavour upon alcohol extraction
- Maintaining flavour without sugar addition
- Challenges associated with yield retention

Session Type
Roundtable Discussion
Virtual Session Link